Surviving and Thriving In a VUCA World – IoT and Beyond

Session Abstract:

ZebraAcross all industries, the VUCA (volatility, uncertainty, complexity, and ambiguity) environment is accelerating industry disruptions. First phase of IIoT was focused on enabling intelligent insights and the coming era will need industry leaders to look at machine vision, augmented workflows and embedded AI that will redefine human-2-machine convergence. Several established paradigms will be reversed for the connected frontline worker of tomorrow. As a futurist, Sath Rao will share insights on how decision entrepreneurism will change all industries – from healthcare, retail experience to manufacturing.


Sath Rao, is part of Office of the CTO at Zebra Technologies in his current role as Director – Global Manufacturing Strategy. He is responsible for enhancing industry capabilities, manufacturing strategy, synthesizing solutions, and delivering on the digital transformation agenda. Sath in his prior roles worked with Hitachi Vantara, PTC, Schneider Electric and analyst and consulting firm Frost and Sullivan among other companies. Sath is thought leader on transformative industry vision, with track record of driving growth acceleration and innovation in areas that include SaaS, Human-2-Machine convergence, edge-to-cloud technologies, IIoT and AI. He was a former member of the Board of Governors of Manufacturing Leadership Council – part of National Association of Manufacturer, and a current council member.