2017 will be the pivotal year where at-scale, successful revenue models are going to emerge in IoT. In this session, Aurelie Guerrieri will share case studies of companies and products that are finding a market through IoT, frameworks to develop future businesses, and pitfalls to avoid. You’ll leave inspired and ready to apply these insights to your own business.
Chief Growth Officer at Akila One
Aurelie Guerrieri is a leading global catalyst in mobile and IoT and a champion for diversification of the wireless ecosystem. Her specializations are in strategic business development, marketing and mergers and acquisitions.
Aurelie is is the Founder & President of Akila One, a growth-focused boutique consultancy working with CEOs of digital and connected devices companies. Since 2011, Aurelie has also served as President of Women in Wireless, where she has launched 10 international outposts and grown the organization to more than 12,000 members worldwide.
Aurelie began her career as Business Analyst with McKinsey & Company in Paris covering the telecom and retail sectors. From there, she moved to QuinStreet, the publicly-held leader in performance marketing technologies, where she had P&L responsibility for the Health Care, Women and Education business units. In 2012, Aurelie co-founded Akila One to provide partnership, M&A and international growth consulting to clients including LoopUp, Madison-Reed, SimplyHired, and MobPartner, where she was recruited to become General Manager of North America prior to MobPartner’s acquisition by Cheetah in 2015. She went on to become Vice-president of Global Marketing Solutions at Cheetah Mobile, overseeing worldwide B2B marketing and business development.
Aurelie is the author of a mobile marketing reference book. She is often asked to provide expert commentary in media including VentureBeat, AdExchanger, Adotas, Momentology, Mobile Marketer and The Drum, where she is a regular contributor and creator of the popular Mobile Native column. Recently, she has been a featured speaker at eTail West, the Global Mobile Game Conference, Mobile Apps Unlocked, the Global Mobile Internet Conference, the M1 Summit and the Global Mobile Game Developer’s Conference.
Aurelie holds an MBA from the College des Ingenieurs and an MSc in Engineering Chemistry from École Nationale Supérieure de Chimie de Paris. In December 2015, she was named one of 25 Mobile Women to Watch by Mobile Marketer, considered the most prestigious award for female executives in the mobile marketing industry.
Enterprise, Small / Medium Enterprise, OEM
Standards, Business models, Mobile
CxO, VP / Director, Business Line Management
Expert, Advanced, Intermediate, Beginner
Retail, Industrials, Healthcare, Consumer, Government / Public Sector, Automotive